Tripicon

The platform for AI representation governance.

Measure how AI describes your organisation. Govern the information behind those answers. Power trusted AI experiences.

AI systems analysed
  • ChatGPT
  • Microsoft Copilot
  • Google Gemini
  • Perplexity
+ Emerging AI systems

Tripicon is the AI Representation Governance platform for organisations participating in AI-mediated discovery, recommendation and experience ecosystems.

In one sentence: Tripicon helps organisations measure, govern and activate their AI representation.

The problem

AI is already representing your organisation.

Not eventually. Today, in answers you never see.

  • ChatGPTanswers questions about you
  • Copilotanswers questions about you
  • Perplexityanswers questions about you
  • You do not control what they sayevery model answers from its own sources
  • Most organisations cannot see inaccuraciesuntil a customer does

Tripicon gives organisations visibility, governance and accountability across AI ecosystems.

How it works

Measure. Govern. Improve.

Three capabilities, each feeding the next, on the information the organisation already runs.

Tripicon Measure • Govern • Improve Measure representation. Govern trusted information. Improve recommendations and experiences.
Connected to
Microsoft Entra IDAzure OpenAIAzure AI SearchMCPYour systems
01 · Measure

Tripicon Representation Intelligence

Measure how AI represents you, every cycle, against the questions travellers actually ask.

Hover to see it in the platform →
01 · Measure

Tripicon Representation Intelligence

74/100Representation score
accuracy · coverage · provenance · freshness
Accuracy81
Coverage68
Provenance55
Freshness77

Output → findings, ranked by traveller impact

Representation Intelligence →
02 · Govern

Tripicon Information Governance

Connect, verify and govern the information sources your organisation already owns.

Hover to see it in the platform →
02 · Govern

Tripicon Information Governance

41%from 23%Answers drawn from a
verified, owned source
  • VerifiedOpening hours registerVisitor services
  • VerifiedOperator listingsIndustry team
  • ReviewAggregator pagesOwner assigned
  • RetiredArchived microsite

Output → your sources, governed, with provenance

Information Governance →
03 · Improve

Tripicon Concierge

Power trusted AI experiences with the information you already own, governance visible on every answer.

Hover to see it in the platform →
03 · Improve

Tripicon Concierge

92%4% unansweredConcierge answers from
an approved source
Owner
Visitor Services
Status
Verified
Reviewed
20 Aug
Policies
Standards · Access · Duty of care

Output → answers you can audit, own and stand behind

Tripicon Concierge →
Foundation

The information you already own.

Tripicon never becomes your source of truth. it governs and operationalises the systems you already run.

Website & CMSBooking & ticketingOpening hoursPolicies & standardsATDW / listingsSharePointPartner feedsYour knowledge

The platform

Govern what AI represents, from one platform.

Overview

12 May – 12 Jun 2026⌄Export →
Governed sources128↑ +12owned, verified, attributed
Verified provenance68%↑ +9 ptsanswers traced to an owned source
Source owners assigned41↑ +6accountable for what AI says
Representation score74↑ +3vs previous cycle
Provenance and ownership over timei
GovernedVerified provenanceOwned answersFindings open
Sources by statusi
  • Verified74
  • Owner assigned41
  • Unverified22
  • Under review12
  • Retired8
Who owns what →
9:41
Destination
SydneyNew South Wales, Australia
OverviewInsightsSourcesEntities
Governed answer
VerifiedOwner: Visitor Services
  • Accuracy81
  • Trust68
  • Provenance55
  • Completeness77
View full insights →
Representation IntelligenceSee how AI describes you
Information GovernanceGovern what information powers answers
Tripicon ConciergeDeploy trusted AI experiences

Figures shown are for illustration, not a live account.

The problem Tripicon solves

Organisations cannot control every AI answer.

They can control the information, authority, ownership and governance that shape those answers. Tripicon makes that measurable.

  • InformationWhat is published, structured and maintained about you.
  • Authority and ownershipWhich sources are definitive, and who is accountable for each.
  • Governance and provenanceWhat AI is permitted to draw on, and where an answer came from.

Why it matters

From governance to business value.

  1. Better representationAccurate, current, attributable answers about you.
  2. Better recommendationsYou are suggested, in the right terms, more often.
  3. Better experiencesWhat travellers are told matches what they find.
  4. Better outcomesMore bookings, stronger trust, less misinformation.

Enterprise foundations

Built for the environments enterprises already trust.

IdentityMicrosoft Entra ID

Single sign-on, MFA and conditional access from the customer’s own tenant. No separate passwords.

PlatformMicrosoft Azure

Azure OpenAI, AI Search, SQL, Cosmos DB and Blob Storage behind API Management. Australian regions by default.

InteroperabilityMCP & agents

Governed knowledge exposed to the major assistants via MCP, and to bespoke agents on any runtime.

GovernanceProvenance on every answer

Owner, review date, status and policies applied, logged and exportable. Never trained on customer data.

How Tripicon handles security →

Travel first. Enterprise-ready. The pattern is the same wherever public questions meet changing facts and many sources.

See the platform on your own questions

The baseline assessment starts with your organisation, your sources and the questions people actually ask.